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Business plans provide a comprehensive roadmap for companies that are expanding. Good business plans include elements of finance, marketing and law. For foreign entrepreneurs starting a business in the US, it is important to ensure that the underlying business model is compliant with US law. For example, value propositions and marketing messages described in the marketing strategy should not violate advertising law.
Our law firm uses real business experience to develop business plans for startup companies that are expanding.
BUSINESS PLANS FOR E-2 VISA APPLICATIONS
Individuals who plan on applying for an E-2 Investor Visa will often require a business plan that satisfies the requirements of the US Department of State. Jordan Counsel prepares business plans to support E-2 visa applications, with the following content and format:
FORMAT
- Length corresponds to size requirements set by the US consulate for the entire E2 dossier
- In Word format
EXECUTIVE SUMMARY
- Targeting US Department of State
COMPANY DESCRIPTION
- Location
- Products & Services
- R&D, Operations, Manufacturing
MARKET SIZE
- Top-down or bottom-up
- Based on secondary market research
Business Plan for
COMPETITIVE ANALYSIS
- Identify key competitors
- SWOT analysis
MARKETING STRATEGY
- Positioning and primary marketing messages
- Customer segments
- Distribution channels
HUMAN RESOURCES
- Expertise and qualifications of E-2 visa applicant
- Plans for hiring additional staff
FINANCIAL ANALYSIS
- 5-year P&L forecast
- Cost analysis
- Demonstration that the business is not "marginal"
BUSINESS PLANS FOR L-1 VISA APPLICATIONS
Individuals who plan on applying for an L-1 Intracompany Transfer Visa will often require a business plan that will convince the US Citizenship and Immigration Services that the US company will likely succeed and that the L1 position in the company is legitimate. Jordan Counsel prepares business plans to support L-1 visa applications, with the following content and format:
FORMAT
- Length and level of detail varies, based on size and history of US and overseas companies
- In Word format
EXECUTIVE SUMMARY
- Targeting US Citizenship and Immigration Services
COMPANY DESCRIPTION
- Relationship between US and overseas companies
- Location
- Products & Services
- R&D, Operations, Manufacturing
MARKET SIZE
- Top-down or bottom-up
- Based on secondary market research
Business Plan for
COMPETITIVE ANALYSIS
- Identify key competitors
- SWOT analysis
MARKETING STRATEGY
- Positioning and primary marketing messages
- Customer segments
- Distribution channels
HUMAN RESOURCES
- Expertise and qualifications of L-1 employee
- Plans for hiring additional staff
- Job description of L-1 employee
FINANCIAL ANALYSIS
- 5-year P&L forecast
- Cost analysis
- Demonstration that the business is not "marginal"
BUSINESS PLANS FOR NEGOTIATIONS AND INVESTMENT
When growing your startup company, your business plan will support your discussions with potential business partners. Details of your business plan will be reflected in the term sheets used during negotiations and in your company’s shareholders agreement. Jordan Counsel prepares comprehensive business plans for such discussions with business partners and investors, with the following content and format:
FORMAT
- PowerPoint or Word format
EXECUTIVE SUMMARY
- Targeting potential investors and business partners
COMPANY DESCRIPTION
- Trademarks, brand names, domain names
- Products & Services
- R&D, Operations, Manufacturing
MARKET SIZE
- Top-down or bottom-up
- Based on secondary market research
Business Plan Seeking
COMPETITIVE ANALYSIS
- Identify key competitors
- SWOT analysis
MARKETING STRATEGY
- Positioning and primary marketing messages
- Customer segments
- Distribution channels
HUMAN RESOURCES
- Expertise and qualifications of senior management team
FINANCIAL ANALYSIS
- 5- to 10-year forecast
- NPV, breakeven and payback
- Sensitivity and scenario analysis
What is Sensitivity Analysis?
What is Scenario Analysis?
COMPETENCE FOR CREATING BUSINESS PLANS
More than ‘just’ a lawyer, the founder of Jordan Counsel has an MBA (from Wharton) and more than 15 years of corporate experience in a variety of business roles. He has created scores of business plans for companies that were contemplating various expansion strategies.
Market Expansions
- New geographic markets
- New distribution channels
- New customer segments
- Completely new startups
Portfolio Expansions
- In-licensing
- New product segments
- Corporate acquisitions
- Expansion of R&D platforms
FEES FOR BUSINESS PLANS
Depending on a number of variables related to your company’s business model (eg, the number of distribution channels and customer segments) and your stage of planning, our fees will typically fall within the following ranges.
- Simple business model €1500 to €4500
For businesses with a simple business model (ie, up to two customer segments and up to two distribution channels), Jordan Counsel will create a Simple Business Plan. E-2 visa applications and discussions with potential business partners often rely on Simple Business Plans.
- Complex business model €5000 to €10000
For businesses with complex business models (ie, numerous customer segments and multiple distribution channels), Jordan Counsel will create a Complex Business Plan. Such Plans are often used for discussions with banks, potential investors and senior management teams. EB-5 visa applications also rely on Complex Business Plans.
Because the precise amount of our legal fees will be based on the specific nature of your business plan and your stage of planning, Jordan Counsel will only be able to provide you with a precise estimate of legal fees after an initial discussion with you. If you also require additional related services (eg, E-2 visa application and/or business formation in the US), Jordan Counsel will offer you a package with a substantially discounted flat-rate fee.
Let's start.
- EUROPEAN OFFICE
- JORDAN COUNSEL
Bossestr. 6b
10245 Berlin
GERMANY - +49 30 8442 9421
- info@jordancounsel.eu
- NORTH AMERICAN OFFICE
- JORDAN COUNSEL LLC
30 Wall Street, 8th Floor
New York, NY 10005
USA - +1 212 709 8098
- info@jordancounsel.com